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Webinar: November 8th, 2023 | Navigating MedTech Market Access: Avoiding Reimbursement Pitfalls During Commercialization

by | Nov 13, 2023

Navigating MedTech Commercialization: Insights from Industry Pioneers

In the fast-paced world of MedTech, successful commercialization is the key to bringing life-saving innovations to those who need them most. PRIA Healthcare recently hosted a groundbreaking webinar featuring a panel of esteemed experts who shared their wealth of knowledge and experience. This webinar, attended by eager MedTech innovators, was a dynamic exchange of insights and strategies crucial for navigating the complexities of MedTech commercialization.

Meet Our Panelists:
Our distinguished panel included leaders who have left an indelible mark in the MedTech landscape:

Jennifer Saab, MSM, CPMA, COC – Senior Director, Reimbursement, Value Generation, & Market Access at PRIA Healthcare (Moderator)
Jennifer brings over a decade of experience in securing reimbursement and government contracts for medical device and pharmaceutical companies. Her expertise as a certified coder and medical auditor adds unparalleled value to her guidance.

Dr. Joel V. Brill, M.D. F.A.C.P Chief Medical Officer at Predictive Health, Strategic Consultant, and Assistant Clinical Professor of Medicine at the University of Arizona College of Medicine
With over 30 years of experience, Dr. Brill’s leadership and medical oversight in large data-driven health organizations have been instrumental in shaping MedTech strategies.

Dr. Joshua Ardise, MD, MSM Regional Vice President, Medicare, Enterprise Clinical Operations at ElevanceHealth
Dr. Ardise’s extensive background in Managed Care, Quality Improvement, and Value-Based Reimbursement Models makes him an invaluable resource for MedTech innovators.

Daryl Donatelli, MBA Vice President, Global Marketing & U.S. Sales
Daryl’s proven track record in driving top and bottom-line growth across various healthcare sectors showcases his strategic prowess.

Webinar Highlights:
The webinar was a masterclass in MedTech commercialization, offering a diverse range of perspectives:

1. Unlocking Industry Insights: Our panelists provided an insider’s perspective on the current state of the MedTech and life science industry. They delved into market trends, challenges, and opportunities, empowering innovators to make informed decisions.

2. Strategies for Streamlining Reimbursement: Understanding the reimbursement landscape is crucial. The panelists shared strategies to navigate this complex realm, ensuring that innovative technologies reach the market faster.

3. Building Strong Payer Relationships: Mastering payer engagement is a cornerstone of commercialization success. The panelists stressed the importance of forging robust relationships with payers, shedding light on what innovators should seek in partnerships.

4. Real-World Success Stories: The webinar showcased real-world case studies, bringing to life the journeys of innovators who have successfully brought their technologies to market. These inspiring stories served as guiding lights for aspiring MedTech entrepreneurs.

Dynamic Perspectives:
What made this webinar an immense success was the dynamic exchange of perspectives among the panelists. Each speaker brought a unique angle to the table, offering a comprehensive view of the MedTech commercialization landscape. From regulatory insights to strategic marketing, the breadth of expertise covered during the webinar was unparalleled.

Why It’s Imperative for MedTech Innovators:
For MedTech innovators, this webinar is a goldmine of information and guidance. It’s a one-stop resource to gain in-depth knowledge of the industry, learn strategies for successful commercialization, and hear real-life success stories that inspire. Whether you’re a seasoned entrepreneur or a budding innovator, the insights shared during this webinar are instrumental in shaping your journey toward MedTech success.

Watch the Webinar:

PRIA Healthcare’s recent webinar was a testament to their commitment to accelerating healthcare innovation. With a panel of luminaries, diverse perspectives, and a wealth of insights, it was an event that MedTech innovators couldn’t afford to miss. As the industry continues to evolve, resources like these play a pivotal role in helping innovators navigate the complex terrain of MedTech commercialization.

Now, the wealth of knowledge and inspiration shared during this webinar is just a click away. Don’t miss out on the opportunity to gain insights that could transform your MedTech journey. Click on the video below and watch the full recording to embark on your path to MedTech success.

PRIA Healthcare – Accelerating Healthcare Innovation

 Authored by: 

Marie Austin

Marketing Manager

PRIA Healthcare

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